South Korean actor Kim Soo Hyun is now embroiled in a massive controversy that may cost him his career.
Reports suggest that he had been in a relationship with the late actress Kim Sae Ron when she was only 15 years old, and he allegedly turned his back on her during her financial struggles following a DUI scandal.
This shocking revelation has not only put his reputation on the line but also led to major financial losses.
Kim Soo Hyun, who was slated to be a regular cast member on G-Dragon's variety show 'Good Day,' is now facing potential removal from the program.
The production team is reportedly considering whether to edit out his footage entirely.
If they decide to do so, the show will require extensive re-editing, including audio adjustments.
The scandal has also sent shockwaves through the advertising industry.
A total of 15 brands, including Shinhan Bank, Prada, Homeplus, and DINTO, have cut ties with Kim Soo Hyun, removing all promotional images featuring him.
Industry experts estimate that the actor, who earns around 700 million to 1 billion KRW (approximately 1.7 to 2.5 million USD) per endorsement annually, could face breach-of-contract penalties amounting to nearly 20 billion KRW (about 5 million USD).